Embedded Files
A major project for the immersive / rides team at Framestore, we wanted to help tell the story about how they brought six rides to life at Lionsgate Entertainment World, an IP-driven indoor theme park.
The marketing approach took a mixture of content creation and media relations to achieve some great coverage, all working closely with the IP owners to ensure their properties were presented in the right way.
content production
content production
We created several pieces of video content around the project for use in media pitching and case studies. This included promos of the entire project, as well as individual promos for each ride which Framestore was the creative director / media producer for.
Key PRess coverage
Key PRess coverage
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