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There are several services that I deliver that can either be rolled out on their own, or incorporated into a larger scope of work. If you're not sure what's going to benefit you the most, don't worry. Just get in touch and we can chat through options and make recommendations for what we think will work best for you.
There are several services that I deliver that can either be rolled out on their own, or incorporated into a larger scope of work. If you're not sure what's going to benefit you the most, don't worry. Just get in touch and we can chat through options and make recommendations for what we think will work best for you.
Brand positioning
Brand positioning
It’s important that you know how you want to present yourself - whether as an overall brand or for a specific product. I can work with you to run a positioning session to decide together how you want to talk about your organisation, your services or products. I’ll then create positioning documents for you to use throughout your organisation. This outlines your mission, key positioning, differentiators and even the tone of voice for your ongoing comms.
Comms strategy
Comms strategy
We’ll work together to create a strategic approach to your comms that aims to drive results, not just make noise for the sake of it. Your strategy documents will include your goals, how we meet them using PR, social media and content - as well as any other marketing channel you want. It’ll also provide an overview of your key targets, KPIs and results, and a calendar of activity.
Media relations
Media relations
Starting by defining the media you want to be seen in, I can put together an approach to media relations that will put you in the best position to make your presence known. The expertise I’ve got in the media and entertainment industry means the pitches that I put together will resonate with the media in the sector, so we’ll get you where you want to be.
Content
Content
Drafting news announcements, editorial and blog content or long-form content marketing assets like reports or white papers. It all takes time - and knowledge. We’ll work to get a brain dump and brief together so that I can create all of the above for your channels. We can of course also then pitch and place the news or editorial content where needed.
Third-party recognition
Third-party recognition
Whether it’s being in the conversation for industry awards or speaking at key events, I get the impact that industry recognition can have. So we can create a dedicated calendar of awards and events, prep submissions and handle engagements that will put you amongst the best in the industry.
Event comms support
Event comms support
Maybe you have a big product announcement coming up or want to catch up with the media at the next trade show you’re going to. We can plan out a dedicated campaign that will use comms, social and direct marketing to make the most out of the resources you put into your events.
Like the sound of an easier way to roll out media relations and communications for your business?
Get in touch on hello@martinizzard.com or on +44 7557 767701 and I'll come back to you.
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